EE is slashing prices on smart TVs ahead of the 2026 FIFA World Cup, allowing football enthusiasts to enhance their viewing experience for the upcoming tournament. In addition to discounts on televisions, the mobile, broadband, and TV service provider is giving fans the opportunity to win tickets to a Home Nations football match.
Customers who buy any TV from EE’s website before the World Cup concludes on July 19 will automatically be entered into a draw to win a pair of tickets to a Home Nations game in the UK. Winners can choose from 10 pairs of tickets for a match involving England, Scotland, Wales, or Northern Ireland, scheduled between September and December.
While the tickets are not for this year’s World Cup, they offer a chance to experience live football action later in the year. Furthermore, customers can enjoy discounts of up to £500 on TVs from renowned brands like Samsung, Sony, LG, and Hisense.
Among the highlighted deals is the Samsung QN93F QLED Mini LED 4K Ultra HD Smart AI TV priced at £1,999, down from £2,499. This model features exceptional 4K image quality, a large 75” screen, and the opportunity to receive up to 20% Cashback from Samsung.
For those seeking budget-friendly options, the Hisense A7QTUK QLED AI Smart TV starts at £309, providing vivid visuals with QLED Color technology and utilizing AI 4K Upscaler to enhance image quality for older content.
EE’s Summer of Sport promotion also includes a chance to win tickets to a Home Nations game by purchasing a smart TV before July 19. The sale features various models, including Samsung’s Crystal UHD U8020F 4K Smart TV starting at £229, offering enhanced 4K visuals and clear audio with the Crystal Processor.
Other options eligible for the Home Nations tickets giveaway are the 55” Toshiba UV2F LED 4K Ultra HD Smart TV priced at £249, delivering detailed 4K Ultra HD visuals with Dolby Vision and immersive sound powered by Dolby Atmos.
In a competitive market, Sky is currently offering a 20% discount on its Glass smart TVs, with models like Sky Glass Air at £4.50 per month and Sky Glass Gen 2 at £11 per month. Amazon has also rebranded its Fire TV range as Amazon Ember, introducing the Ember Artline model designed to mimic framed artwork at reduced prices.
For those considering a TV purchase for a chance to win Home Nations tickets through EE, the Hisense A7QTUK model has received positive reviews, with customers praising its picture quality and sound performance. Despite some mixed opinions, the majority of users appreciate the TV’s ease of setup and overall viewing experience.
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