The annual Uswitch awards were recently presented at a glamorous event held in London’s Canary Wharf, revealing some unexpected winners. Chosen by a panel of esteemed judges, including Mirror Online’s Technology Editor, in addition to input from the general public, the awards showcased not only major industry players but also recognized smaller, value-focused mobile networks dominating the 2026 Uswitch rankings.
Among the standout performers were platforms like VOXI, Tesco Mobile, Lebara, and giffgaff, securing accolades such as Mobile Network of the Year, Best Mobile Network for Customer Service, and Best Mobile Network for Roaming.
In a surprising turn of events, EE emerged as the top choice for best broadband provider, winning the title of National Broadband Provider of the Year despite its mobile-centric reputation. Other notable broadband winners included YouFibre, Plusnet, Vodafone, and Virgin Media.
Ernest Doku, a telecoms expert at Uswitch, highlighted a shift in consumer preferences towards networks offering greater value for money, especially in the mobile sector. He emphasized the importance of reliability in broadband services, particularly for those working from home, where a stable connection is paramount.
The Uswitch Telecoms Awards serve as a valuable resource for customers seeking the best deals, with a range of providers catering to diverse needs and offering excellent value and service.
Here are some of the notable winners from the awards ceremony:
BEST BROADBAND
– National Broadband Provider of the Year: EE
– Regional Broadband Provider of the Year: YouFibre
– Best Broadband Provider for Customer Service: Plusnet
– Best Value for Money Broadband Provider: Vodafone
– Most Reliable Broadband Provider: Virgin Media
– Most Popular Broadband Provider: Vodafone
BEST MOBILE
– Mobile Network of the Year: VOXI
– Best Mobile Network for Customer Service: Tesco
– Best Mobile Network for Data: VOXI
– Best Mobile Network for Roaming: Lebara
– Best Mobile Handset Contract Network: giffgaff
– Best Mobile Network for Perks: Three
– Fastest Mobile Network Overall: EE